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Munich Business School: How strong brands are created in sports

Munich Business School: How strong brands are created in sports

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Authors

Prof. Dr. Christopher Weilage
published 60 articles
Prof. Dr. Christian Schmidkonz
published 43 articles
Prof. Dr. Hans H. Jung
published 50 articles
Prof. Dr. Gabriella Maráz
published 34 articles
Prof. Dr. Arnd Albrecht
published 29 articles
Prof. Dr. Marc-Michael Bergfeld
published 24 articles
Prof. Dr. Heiko Seif
published 23 articles
Prof. Dr. Patricia Kraft
published 19 articles
Prof. Dr. Wolfgang Zirus
published 22 articles
Prof. Dr. Todd Davey
published 10 articles

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