![MBS-Nasher-live-2 MBS Prof. Dr. Jack Nasher](https://www.munich-business-school.de/insights/wp-content/uploads/2017/03/MBS-Nasher-live-2-678x381.jpg)
In an article published by German news magazine Focus, MBS Professor and negotiation expert Dr. Jack Nasher highlights one of the most important negotiation principles: Build a “golden bridge” for the opposing party so that they can save face.
Please find the article here (German only).