At the invitation of Professor Dr. Carsten Rennhak, MBS alumnus Lennard Grewe, Founder and Managing Partner of eccelerate, one of the leading digital consulting companies in Europe, visited Munich Business School to share his extensive knowledge on how to organize digital change and innovation within a company with the Bachelor International Business students.
After quickly introducing himself, Lennard focused on how his consulting specialists enable companies to master digital growth and change. He highlighted aspects such as what challenges have to be faced, what necessary steps need to be undertaken, how innovations can be facilitated, and how to integrate units such as an innovation lab into a company’s organizational structure.
Lennard also brought a real-life case of one of his consultancy’s clients, a brand manufacturer, to illustrate his insights on the practical level. The guest lecture was concluded with an extensive Q&A round, which the students used to gather additional insights.
Many thanks to Lennard Grewe for visiting MBS, and for sharing his expertise with our students!
