The Master Sports Business and Communication program is unique for Germany and incorporates topics from the economy, sports, and media/communication and thus enables a cut-to-demand start into the global sports business. Sports management, sports communication, sports sponsoring etc. – this program is multidimensional and multifaceted. And integrated stay abroad completes this international practice-relevant elite study program.
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The Economic Secret of the Decorated Christmas Tree

December 18, 2024

Imagine strolling through the city center during Advent. The air is filled with the scent of mulled wine and roasted almonds, strings of lights illuminate the streets – and in the middle of the market […]

Jesus Improvement at Easter

March 22, 2024

Like in every discipline, there are also jokes about or inside economics that are not entirely comprehensible to outsiders. One of them is the question: “We all know what a Pareto improvement is. So, what […]

MBS at the ISPO 2023: A Day Full of Impressions and Inspiration

February 8, 2024

The Sport Business and Communication cohort recently embarked on a noteworthy visit to ISPO 2023 in Munich, where the day unfolded with a series of enriching talks, engaging competitions, and meaningful interactions. Gordon Herbert, the […]

Why does Santa not bring us presents?

December 19, 2023

With the help of game theory, Dr. Florian Bartholomae, Professor of Economics at Munich Business School, explains why it is difficult from an economic perspective to deal with Santa and the presents. Every year at […]

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