What Makes a Sports Brand Great?
…consumer; something that is also especially true in sport. Through their own consulting experience, world-wide marketing agency, BBDO, have developed a matrix that identifies the evolution to a legend brand… […]
Search Results for consulting
From Student Life to Professional Life
…Degree. With my Bachelor, I am well-prepared for this. Another option would be working on the consulting sector. In this context, I am mainly interested in the post-merger area. I… […]
Master Sports Business and Communication Practice Project: Students Analyze Branded Social Media Content for LOBECO
…continue with the LOBECO practical project. Analysis of branded social media content in football sponsoring LOBECO, an agency for social media consulting and digital strategies, supports clubs, associations and companies… […]
MBS Dine & Discuss: The Future of Talent
…Rasche. Generation Y – Who are they? Marcel is Chief Generation Y Officer at Consulting cum laude, a management consultancy focusing on Generation Y talent. In his presentation “Talkin’ bout… […]
Graduate Claudio Chiandussi Shares His Career Experiences at MBS Alumni Career Talk Event
Yesterday’s MBS Alumni Career Talk event featured 2005 Diplom graduate Claudio Chiandussi, who visited his alma mater to share his career experiences with current Bachelor, Master, and MBA students in… […]
From Bachelor’s Studies to Founding an AI Start-Up: MBS Student Mona Seidl Launches AI Consultancy
Mona Seidl is in the fifth semester of her Bachelor’s in International Business at Munich Business School (MBS). Yet, at just 22 years old, the native Bavarian is not just an MBS… […]